Privacy Policy | Prime Pools and Spa

This Privacy Policy explains how Prime Pools and Spa (“Prime Pools and Spa,” “we,” “us”) collects, uses and shares information when you visit primepoolsandspa.com or contact us. By using this website you agree to this policy.

Information we collect

Information you give us: your name, phone number, email address, property address or city, the service you're interested in, project details, any photos you choose to upload, and your text-message consent choice.
Information collected automatically: technical data such as browser type, device, pages visited and approximate location derived from your IP address (used, for example, to show the name of your city on our home page and to keep the site secure).
How you found us: if you arrive from an ad or a link, we store the campaign details in your browser (for example UTM parameters or an ad click identifier such as gclid or fbclid) and send them with your estimate request, so we know which advertising works.

How we use your information

To respond to your estimate request and schedule a visit.
To prepare estimates, deliver services and communicate about your project.
To send text messages about your estimate, appointments and project updates, only if you opted in.
To understand which pages and advertising lead to requests, and improve them.
To keep records, prevent spam and fraud, and comply with legal obligations.

Text messages (SMS)

If you check the text-message consent box on our forms, we may send you text messages about your estimate, appointments and project updates. Consent is optional and is not a condition of requesting an estimate or buying services. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for help. We keep a record of your consent (date, time and the wording you agreed to).

No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. We do not sell, rent or share your mobile phone number or text-message consent with third parties or affiliates for their marketing or promotional purposes. Mobile information is shared only with service providers that help us deliver messages and run our business (such as our customer-management and messaging platforms, and mobile carriers), and only for that purpose. See our SMS terms.

How we share information

We do not sell your personal information. We share it only:

With service providers who help us run our business (for example website hosting, CRM, email and messaging), under obligations to protect it;
With subcontractors or suppliers when needed to complete your project;
When required by law, or to protect our rights, property or safety and that of others.

Cookies, local storage and analytics

The site uses your browser's storage to remember how you found us and, for one browsing session, your approximate city. When enabled, we may also use analytics and advertising tools (Google Analytics, Google Ads, Meta Pixel and Microsoft Clarity) to measure visits and requests. You can clear or block cookies and site data in your browser settings; the site still works without them.

Data retention and security

We keep information only as long as needed for the purposes above or as required by law, and we use reasonable safeguards to protect it. No method of transmission or storage is completely secure.

Your choices

Reply STOP to any text message to stop receiving texts.
Ask us to access, correct or delete your information by emailing support@primepoolsandspa.com.

Children

This website is not directed to children under 13, and we do not knowingly collect their personal information.

Changes

We may update this policy from time to time. The “Last updated” date shows when it last changed.

Contact

Prime Pools and Spa
4700 Millenia Blvd, Suite 500, Orlando, FL 32839
support@primepoolsandspa.com
(689) 225-1200